4 Must Know Tips for Social Networking Web Development

You must have heard phrases like “Don’t do this, Don’t do that or follow these tips” regarding social networking web development. Though there are many dos and don’ts for the success in social networking web development, not all of them are equally important. With almost a year of hands on experience with the popular social networking websites like MySpace and Facebook, we have gathered 4 must know tips for the success in social networking web development.

Provide the users with something useful

The way people use the internet has changed a lot these days. Unlike earlier days when people were attracted by flashy banners and bright pictures, today people look for something useful. Today’s Internet users know the fact that “all that glitters is not gold”. This is an important point to be noted for successful social networking web development. You have seen the popularity of niche social networks like Myspace and Facebook increase rapidly through the past year.  The reason behind the fast growth of these social networks is the introduction of very useful social networking software. There is free social networking software offered on Myspace and Facebook that keeps visitors on the site for long hours.

Include something that makes the visitors stay on your social networking website

Social networking is now not only about finding friends and sending messages.  Today,  sites keep visitors “eyeballs” much longer.  Online, multiplayer games can keep people on all day  – the best examples are Farmville and Mafia Wars on Facebook.    Offering free online multiplayer games on your social networking website can also keep your visitors at your site longer.  Moreover, these online games have a built in referal service,  users will bring their friends too.  Offering online games in social networks is just one example. There are many other ways to keep users stay on your social networking website. Video and audio sharing is also being used today.
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Make it easy to find friends and connect to them

The main motive of the visitor to a social networking website is to find friends and to connect to them.  Even businessmen look for connections  to more people through a (LinkedIn) social network. For successful social networking web development, it’s necessary to ensure that the users of your social networking website can find friends easily and connect to them with a few clicks. The user interface and the navigation through the social networking site should be made simple and easy to understand.  Keep in mind that  not everyone out there is an internet savvy computer geek.

Don’t make the visitors to your social networking website wait for page loads

There is one common mistake that most  social networking web developers make (I am guilty of it also – this twitterblogger website does take a while to load sometimes).  They overload the website with graphics and concentrate on making the website look eye catchy. This is a big mistake because overloading the pages with graphics will increase the load time of the web page. This tends to  irritate  visitors to a social networking website – no matter how good the graphics are.  People will click onto the next site and may never return.

Author:  Johnathan Mac
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