A Guide to Mobile Web Design Tips and Tricks
by Christina Warren Having a mobile-optimized web site can really make your site stand apart from the pack. Even though smartphones like the iPhone and Google Android devices can display “the full web,” having a web page formatted for smaller screens and with features that can take advantage of a touch screen, geolocation, or address [...]
Making Social Media a Tool, Not a Distraction
by Ben Parr This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. It’s becoming clearer and clearer that social media can be an incredible tool for everything from enterprise research to customer service. And as many companies are finding out, [...]
How To Use Twitter’s New Retweet Feature
by Josh Catone One of the best things about Twitter is the way that it allows content and information to spread quickly across the network from person-to-person. This happened for two reasons: 1. because Twitter is a one-to-many communications platform and 2. because it allows for content to be easily repeated. In fact, the latter [...]
Twitter Drops “What are You Doing?” Now Asks “What’s Happening?”
November 19th, 2009 | by Barb Dybwad Until today Twitter officially prompted you to share the answer to the question, “What are you doing?” — which over time has become only one of the many ways users have chosen to create status updates. To address the diversity of use cases Twitter now sees, the company [...]
Salesforce Announces a “Facebook for the Enterprise”
Christina Warren In September, Salesforce.com announced Service Cloud 2, the next evolution of its web based CRM product. With Service Cloud 2, Salesforce.com focuses on integrating social media with companies existing customized CRM systems.Today at the Dreamforce Conference, Salesforce.com announced Salesforce Chatter, which the company describes as “enterprise collaborations meets real-time social computing.” Think of [...]
Social Networks Finding Their Enterprise Niche
A couple of years ago, Web 2.0-based social networking was very much a consumer-only affair. It was a way for people, kids, mostly, to find out what was hot and what was not. More recently, of course, businesses have gotten into the act. Many companies have blogs and Facebook pages, and more executives are using [...]
Build A Social Networking Presence Using Facebook
Social networking sites like LinkedIn, MySpace, Facebook, and Squidoo are effective outlets for finding new readers, but it is easy to find your message spread thin if you don’t choose the right strategy. Many businesses settle for sparse profiles on various sites, never discovering the other powerful marketing tools many of these social networking platforms [...]
Old Journalism’s Demise: Good News for Us!
I am writing to you from 35,000 feet where American and something badly branded as Go Go In Flight has given me access to the Internet. I mean, welcome to the 2000s right? Today the NYT announced another 500 cut. Last month the SacBee hit some 75 percent of their folks. And a huge layoff [...]
How To Make Money From Your Blog
You’ve been blogging your fingers off for a few years now, and despite the ego rush of watching your hits soar, you’re wondering what’s the point—or, rather, how do I make some cold hard cash from this thing? … blog how-to howcast money writing. Author – Howecast.
Pros of Social Networking Sites, 10 Core Sites for Strategic Social Marketing
Let’s face it, it’s challenging to absorb the ‘know how’ and pros of social networking sites without feeling overwhelmed and getting everything in a systematic fashion. And yes, for a strategic social marketing plan of action, a ‘social system’ is essential for your sanity. Here are 10 pros of social networking sites with a few [...]
